With the arrival in Portugal of the 2023 Lisbon Word Youth Day (WYD), on July 24 the 2023 Lisbon WYD Foundation launched the “I Am With You” campaign, whose objective is to highlight the unique opportunity to bring together in one place and in an atmosphere of faith, dozens of countries and different cultures, to reflect on the world, on peace and on the future of an entire generation.
Through the campaign, carried out by the Nossa Agency, pilgrims are invited to share experiences and to celebrate life. It’s also the moment to show Portugal ‘s outstanding ability to welcome, with a warm and very Portuguese “I Am With You.”
Making use of a striking visual identity to move and reach all, the 2023 Lisbon WYF campaign intends to show that, despite the evident differences of each one, we end up by discovering that we are all the same.
The 2023 Lisbon WYD opens on August 1. It is the largest meeting in the world of young people with the Pope, and it will be held from August 1-6 in Lisbon, the country’s capital.